You are in luck if you are looking for a promotional item to help your brand stand out. There are plenty of great options available on, including customizable t-shirts and drinkware. These items can be used in everyday life as well as promoting your brand. Listed below are some examples of useful and attractive items. Make sure you check them out and consider them for your next marketing campaign. And remember, quality promotional items don’t have to cost a fortune!

Examples of promotional items

Companies should evaluate their existing offerings and strategy when selecting promotional items. Consider whether the product is a direct competitor or reflects the brand’s overall image. A survey can be a great way to speed up the evaluation and avoid common pitfalls. If you’re unsure what to get, consider a custom-shaped USB flash drive.

Cost per impression

It is difficult to calculate the Cost per Impression (CPI), for promotional items, as it is for other marketing activities. CPI is based on impressions, which is the number of times a brand image is seen. A typical branded tote bag can generate around 12,500 impressions per day if it is used daily. Promotional pens can be as high as $1 per pen, but reusable masks are only 7 cents each. If you are short in funds for you to incorporate this strategy, you might want to look into playing some fun sports betting games via


Promotional products are everyday utility items that bear the logo of the company. They are often given away to target audiences for free and are often referred to as business gifts. Many people still use them today, even though they are often used in marketing and communication campaigns. For example, a face mask may be a hot promotional item. Teenagers love their vintage look. This means your company can reach new customers and gain new business.


There are many factors that influence consumer preferences for promotional products. The three main factors that drive consumer purchases are quality, utility, attractiveness and affordability. The longer a promotional item stays in the hands of its target audience, the better the quality. A promotional item should be attractive, useful, and high quality. It should also connect to the business’s product/service. The best promotional items will serve to engage the target audience’s sense of purpose and promote a lasting association with the business. Another important aspect is the use of the product/service. Using promotional items helps to keep the brand’s name in their minds.